Saudi Arabia and the US are partners in a long and unique relationship. Lately, the relationship has faced a number of challenges, both from inside and outside the respective partners. Of particular concern is the way in which Saudi Arabia is portrayed in the western media. The portrait painted of the Kingdom is often not a favorable one.

What can be done to adjust the image of Saudi Arabia to be more honest and positive? What approaches promise the best results? What facets of life in the Kingdom should be emphasized? What programs can best facilitate better understanding between the two cultures?

This topic is of critical importance to the two countries, the Gulf region and the world.